Looking for a website design company can be like a nightmare. The simple fact is that there are thousands of them – many of them in India, though that is not necessarily a criticism – and some of them are very good, some mediocre, and some terrifying. The problem is: how do you find what's great? They're all playing their own trumpets – naturally – but how do you find one that will give you the results you need?
Make no mistake, a good website isn't the only one that looks beautiful to the untrained eye. A good website is one that gives results. When a visitor comes to your website you want him (or her) to take a certain action. This could be to add his name to your list, send a donation to your charity, click a link that takes him elsewhere, take out his credit card and spend the money on the spot, or is one of many other functions. A good custom web design is one that inspires your visitor to do what you want them to do.
In fact, a good website may look very basic and simple, yet it is a good website if you get the results you want. Conversely, your website may be full of bells and whistles, and all singing and dancing, but it's not a good website if the visitor clicks away.
In business for many years
When choosing a website design company, you should look for a company that has been in business for several years as it will have skill sets that will cover everything you need. It should also have a team of developers. There are many website design companies out there that are truly one-man operations and it is unlikely that one man will have all the skills you need. At a minimum, you'll need a programmer, a graphic designer, and someone skilled in search engine optimization.
One of the most important things to do when building your website is to make sure it has the best possible chance of landing on page one of Google. You'll find tons of people who tell you they can guarantee you the first page on Google, and that you should run a mile from those people.